The New Global Blueprint for High-Performance Wellness in the Heart of Dubai

Dubai has long been a destination for innovation, ambition, and boundary-pushing ideas, but its newest opening marks a shift in what modern travellers are truly seeking. SIRO One Za’abeel, the first hotel under Kerzner International’s pioneering SIRO brand, is not simply a design-forward escape. It is a transformative approach to health and wellness, purpose-built for those who want to train harder, recover faster, sleep better, and recalibrate both mind and body in a space where every detail has been engineered for optimal wellbeing.

Positioned within the iconic One Za’abeel development, SIRO One Za’abeel seamlessly blends science, performance, technology, design, and hospitality into a singular, holistic experience. For wellness-driven travellers, Dubai residents, and the rising global community of health-first lifestyle seekers, this is the future of wellbeing — elevated, personalised, and seamlessly integrated into daily living.

A Wellness-First Philosophy Rooted in Science and Human Performance

At its core, SIRO One Za’abeel introduces a comprehensive and research-driven approach to wellbeing, built around five key biohacking pillars: sleep, fitness, recovery, nutrition, and mindfulness. These pillars serve as the foundation of every experience, from the layout of the rooms to the structure of the Fitness Lab and the therapies offered in the Recovery Lab.

Rather than treating wellness as an add-on, the hotel embeds performance science into its DNA, responding to a global shift in how people travel, work, and look after themselves. As Kerzner International CEO Philippe Zuber notes, today’s guest wants to “enjoy the immediate benefits of fitness while future-proofing their health” — and SIRO is designed precisely for this new lifestyle.

The result is a hospitality concept that doesn’t blur the lines between wellness and luxury living, but merges them into a new standard entirely.

Guest Rooms Crafted for Restorative Sleep and Mindful Living

Wellness begins with rest, and SIRO treats sleep as a vital form of recovery. The moment guests step inside, it becomes clear that these rooms are intentionally engineered to reset, regulate and restore.

Key wellness-driven design features include:

Thermo-regulating mattresses that adapt to body temperature, helping guests fall asleep faster and experience deeper rest.
Wake-up technology with motorised blackout blinds designed to gently sync guests back to their natural circadian rhythm.
Minimalist, sensory-calming interiors in soft neutral tones, reducing visual noise and supporting mental clarity.
Floor-to-ceiling windows for exposure to natural light — a proven factor in regulating mood, energy and sleep cycles.
In-room recovery cabinets, complete with stretch bands, yoga mats, meditation cushions, and exercise balls.

Instead of televisions, rooms feature projection systems for guided yoga, breathwork and stretching sessions — reinforcing that SIRO wants guests to be actively engaged in their wellness, not distracted from it.

For deeper personalisation, Fitness Suites include private training equipment, while Recovery Suites offer therapy beds, soaking tubs, and dedicated spaces for restorative treatments. Every detail is designed to support the individual pursuit of wellness goals.

The Fitness Lab: A High-Performance Playground for Movement Lovers

The SIRO Fitness Lab is not a typical hotel gym — it is a fully equipped performance centre suited to athletes, everyday fitness enthusiasts, and guests exploring movement in new ways.

Purpose-Built Studio Spaces for Every Training Style

Spread across multiple studios, the Fitness Lab offers:

HIIT and functional training in the immersive Experience Box
Group cycling in a high-energy 20-bike studio
Boxing and combat-style workouts
Specialist yoga and Pilates classes in serene, light-filled spaces

At the heart of this offering is the Experience Box, an atmospheric HIIT studio featuring a blackout design, ambient lighting, and digital screens that track heart rate, performance, and effort in real-time. Signature workouts — Power, Sculpt, and Booty — have been developed in-house and curated for maximum results.

SIRO’s collaboration with elite athletes sets it apart. Functional Fitness by AC Milan and Boxing Fitness by Ramla Ali offer guests access to training philosophies normally reserved for professionals, bridging the gap between hospitality and high-performance sport.

Beyond the Building: Destination Fitness Experiences

Recognising that movement extends beyond the gym, SIRO curates off-site experiences including:

Desert bike rides
Mountain hikes
Indoor diving
Padel tennis
Golf
Football
Dune buggies and adventure activities

This approach reflects SIRO’s understanding that wellbeing thrives when guests are connected to nature, novelty, and new forms of movement.

Recovery Elevated: A Sanctuary 31 Floors Above Dubai

Recovery is not an afterthought at SIRO — it is treated as an essential phase of performance, healing and long-term wellbeing.

Holistic Therapies With a Scientific Backbone

The Recovery Lab offers a comprehensive menu of treatments supported by advanced technology and expert practitioners. Guests can access:

IV therapy for nutrient replenishment
Red light therapy for cellular repair
Cryotherapy for inflammation reduction
Sound and vibration therapy for nervous system regulation
Physiotherapy, dry needling and myofascial cupping
Assisted stretching, modular massage, and tailored bodywork

The combination of clinically guided therapies and restorative practices makes the Recovery Lab one of Dubai’s most advanced wellness destinations.

Spaces Designed for Deep Reset

The design of the 31st-floor sanctuary is equally transformative. The emphasis is on tranquillity, clean lines and natural light. Guests enjoy access to:

Infrared saunas
Steam rooms
Cold plunge pools
Relaxation and meditation zones
Separate male and female changing areas with luxurious facilities

Panoramic skyline views create an immediate sense of perspective — a reminder of calm and clarity above the city’s intensity.

A Nutritional Approach That Supports Performance and Everyday Balance

As wellness evolves, nutrition becomes a cornerstone of optimal living. SIRO One Za’abeel offers a refreshingly intentional approach to fuelling the body.

Refuel Bar: Nutrition Meets Community

Located beside the Fitness Lab, the Refuel Bar blends function with flavour. Guests can choose:

Customisable shakes developed with SIRO’s in-house nutritionist
Fresh fruit bowls, protein snacks and signature SIRO protein balls
Healthy grab-and-go options, including freshly prepared meals and snacks

Nutritional transparency is built into the experience, with macro counts and calorie information clearly displayed.

Modular In-Room Dining

For those wanting total control over their dietary goals, SIRO offers 24-hour customisable room service:

Lean proteins
Complex carbohydrates
Seasonal vegetables
Balanced, build-your-own plates with full nutritional info

Even minibars maintain the health-first philosophy, offering kombucha, coconut water, blueberries, protein sachets and ginger shots.

This is performance nutrition delivered with the convenience and polish of luxury hospitality.

Membership for Dubai Residents: A New Kind of Wellness Community

Beyond its global appeal, SIRO One Za’abeel is positioning itself as a wellness hub for Dubai’s resident community. Monthly membership provides:

Access to Fitness and Recovery Labs
Over 50 studio classes per week
Personal training
Body composition analysis
Hydrotherapy facilities
Exclusive programming and workshops

SIRO is not just a hotel — it is a lifestyle community built on intention, science, and wellbeing.

A Global Vision for Wellness Hospitality

SIRO One Za’abeel is only the beginning. With future locations planned for Montenegro, Tokyo, and Cabo, the SIRO brand is shaping a global network of performance-driven destinations that reflect the way modern travellers live, move, rest and connect.

This is not wellness as an amenity — it is wellness as a way of life.
And SIRO One Za’abeel stands as the model, the benchmark, and the next chapter in luxury wellness hospitality.

SIRO One Za’abeel