Muni, Montreal by Ivy Studio
Where Design Meets the Digital Swing
Tucked into the industrial bones of Montreal’s iconic Nordelec building, Muni Indoor Golf Club is quietly reinventing how we engage with sport, space, and social connection. Designed by Montreal-based Ivy Studio, Muni sets a new precedent for indoor golf culture: one that blends digital technology with high-end hospitality, and tradition with tactile, forward-thinking design.
Occupying nearly 7,000 square feet in a 1913 red-brick heritage building, Muni embraces its industrial shell while transforming it into a vibrant, multi-use venue. Ivy Studio approached the space with signature restraint and elegance, allowing concrete floors and raw brick walls to serve as a grounding canvas. The interiors then unfold as a layered composition of colour, texture, and light—a deliberate mix of industrial heritage and contemporary nuance.
Design Narrative
The journey begins in a double-height entrance flanked by a boutique retail zone. Here, a reception desk clad in forest-green oak veneer sits beneath a monumental square lightbox, setting the tone for the experience ahead. The palette is immediately evocative: putting-green tones, deep burgundy accents, and warm oak create a dialogue between past and present.
A long concrete staircase, softened by custom burgundy millwork, leads visitors to the main floor. On one side, seven golf simulator suites are arranged in a mix of pairs and one trio, separated by retractable partitions for flexible social use. Each room is wrapped in red oak panelling, textured green carpeting, and plush seating upholstered in striped fabrics that nod subtly to golf’s visual lexicon.
These simulator lounges are immersive yet intimate, equipped with high-top tables, recessed banquettes, and soft ambient lighting from custom checkered light panels and chrome sconces. Ivy Studio balances the rawness of the architecture with warmth and tactility, creating an atmosphere that feels equally suited to focused solo practice or convivial group play.
The Social Side
Opposite the lounges, Muni’s restaurant and bar offer a dynamic counterpart. Anchored by an angular central bar topped with TV screens, the space embraces a sense of communal energy. Banquette seating upholstered in green and navy stripes, marble-topped tables with burgundy bases, and custom steel sconces add layers of texture and intimacy.
The lighting design plays a starring role: soft fabric cylinder fixtures float above the dining room, while triangular pendants above the bar reference golf course flags in a quiet, conceptual gesture. A curated gallery wall displays retro golf imagery, grounding the restaurant in the cultural history of the game.
Behind the scenes, a full-service kitchen turns out Southern-inspired fare like mac and cheese, fried chicken, and shrimp and grits—comfort food elevated to match the sophistication of its setting.
Craft, Materiality & Movement
At every turn, Ivy Studio demonstrates a masterful understanding of how materiality shapes mood. The palette is rich but controlled: green-stained oak, red oak veneer, mint-green gloss paint, and stone finishes play against the cool minimalism of concrete and steel. The result is a space that embraces contrast between old and new, digital and physical, playful and refined.
Even the smallest moments feel deliberate. Stair risers double as retail displays. Banquettes offer privacy without enclosure. Heavy green curtains signal intimacy without isolation. Muni is not just a beautifully designed space—it’s an architectural expression of a new way to engage with sport and community.
Redefining the Clubhouse
Muni represents a paradigm shift: not just in indoor sports, but in how we define club culture. Gone is the exclusivity of traditional golf; in its place is a space that invites connection, experimentation, and design-conscious hospitality. Whether you’re here for a casual round, a private event, or dinner with friends, Muni offers something rare: a return to substance, slowness, and style.
For Ivy Studio, the project underscores a continued evolution of what experiential design can be. For the rest of us, Muni might just be the future of golf—rooted in craft, elevated by technology, and made meaningful by design.
Photography by Alex Lesage
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