Client Testimonies
John cullen, february 2025
“Martyn has seamlessly integrated into our team, truly understanding our brand identity and becoming an essential part of our marketing efforts. His strategy-driven approach, attention to detail, and constant pursuit of improvement have elevated our social media presence. Martyn ensures that every campaign has a clear purpose, keeping us focused on meaningful engagement and results. His passion, professionalism, and proactive mindset mean we are always testing, refining, and growing.
Thanks to his expertise, our team has been able to adopt a more considered and strategic approach to social media marketing. He is a joy to work with, and we couldn’t recommend him highly enough!”
- Rachel Berner - Marketing Manager of JOHN CULLEN Lighting 2024. Social media and marketing.
KAIZEN FURNITURE MAKERS, JANUARY 2025
“Collaborating with Martyn has benefited our brand. His expertise in social media management and marketing, especially on Instagram, has greatly contributed to the growth of our audience and engagement. From content curation to creation and executing strategic campaigns, Martyn possesses a remarkable attention to detail and a profound grasp of what appeals to our target audience”
- Bill Schilling - Founder & Managing Director of Kaizen Furniture Makers LTD, January 2024. Social media and marketing.
Nôsa.co.uk, December 2024
“After launching in December 2023, Nôsa partnered with Anna to drive PR and outreach for the brand. Initially focusing on personal branding for one of the founders and supporting our new business launch, Anna’s expertise secured us high-profile features in key industry titles such as KBB Review, Architecture Magazine, Kitchen and Bathroom News, and Hotel Designs.
Since then, Anna has become an integral part of our marketing strategy, helping to forge relationships with respected interior design publications, as well as niche luxury bathroom publications that continue to elevate the Nôsa brand. Her hard work, attention to detail, and ability to target the right publications, make her an invaluable asset.
It’s been an absolute pleasure working with her, and I would highly recommend her to any brand looking to make an impact.”
- Gary Murray, Chief Marketing Officer at Nôsa,a luxury bathroom brand, December, 2024. Digital PR, partnerships & advertising campaign by Anna Paganelli.
Nosa.co.uk, 2024
“I was delighted to partner with Anna again, and to run a 6-week CEO & founder campaign, for the launch of premium e-commerce brand, Nôsa. During this period, Anna successfully completed our debut press release and three original editorial and content features for pitching to press. We secured launch interviews with key bathroom and industry titles including KBB Review, Architecture Magazine, Kitchen and Bathroom News and Hotel Designs. Further business and consumer features included Business Northeast, Business Monday's, TechRound, The Leaders Forum and Homes & Gardens Magazine - The List Directory. Anna is a privilege to work with, combining her style, experience and ethics like no other, a sure fit for any upcoming or existing brand, that wants to make the headlines.”
— Mike Manders, Nôsa CEO & Founder, March 2024. Digital PR, partnerships & advertising campaign by Anna Paganelli.
The Summerton Whisky Club, 2023
“Anna supported a specific Christmas-led seasonal marketing and PR push, to strategically secure up-to-date backlinks, driving our SEO during this key period. Within a difficult market, we wanted to ensure our full bottle subscription and brand name was associated with relevant placements and news features. Anna opened up dialogue for me as a business founder and whisky expert, via interview and editorial-led features. These supported future business promotion, including the 2024 Summerton whisky festival. During this time Anna also secured competition opt-in data, allowing me to grow our subscription activity via below-the-line marketing activating too.”
— Daniel Humphrey, The Summerton Whisky Club CEO, 2023. Digital PR & advertising Campaign by Anna Paganelli.
Babingtons Blends Tea, 2023
“Anna has successfully directed the creative production of all Babingtons photographic lifestyle images and video content since the UK launch of Babingtons Blends tea. Her work has successfully translated core brand values across product, seasonal and lifestyle brand campaigns.
All creative content continues to be distributed through Babingtons core retail, content and partner channels including our website and social media securing thousands and thousands of views, and continual user engagement.
Her work has directly secured placements in national & international press titles including the Daily Mail, The Telegraph newspaper, Country Living and House & Garden magazine.
Anna’s creative translation of the lifestyle of tea, in conjunction with Babingtons Italian heritage and famous tea room in Rome, has played a strategic role in securing and driving sales and growth through all our omnichannel retail partner channels, including Amazon.”
— Marcello Minale, Babingtons Blends CEO & Brand Director, November 2023. Digital PR, social media, photographic & video content creation & advertising campaigns by Anna Paganelli.
Lusso.com, 2023
We have received great value working with Anna at this stage of our business growth. Placements in key titles have helped us widen our brand awareness with our target audience and secure traffic to our website. Anna was proactive in writing and implementing the PR strategy, with excellent communication, which lead to a good working relationship.
- Kathy Barrett, Head of E-commerce, Lusso.com, July 2023. Digital PR and advertising campaigns by Anna Paganelli.
Bone Idyll, 2023
“Anna came on to support Bone Idyll's national launch to market in June 2022, via the UK consumer and trade press. We required a big brand push to drive consumer proof placements and buzz, whilst supporting an enriched SEO strategy through securing high ranking partner backlinks. We were delighted with the results - including Forbes 'Best New Gin in The World' and the Spirits Business placement, 'Top 10 Biggest Distillery Openings of 2022.' And her motivation and professionalism to get the job done is brilliant.”
- Sam Berry, Co-founder, 2023. Digital PR, press launch, and advertising campaigns by Anna Paganelli.